Speakers

Scott Barlow
Scott Barlow

Director of Sales

Louisville Geek

Sessions

1:50 PM

September 12

How are Successful MSPs Positioning Their Offerings?

About

About

Scott Barlow is the Director of Sales with Louisville Geek, which is a MSP headquartered in Louisville, KY. Scott joined the team in 2015 after spending nearly a decade as a commercial insurance agent. He enjoys working with people to match their specific needs with a variety of products and services Louisville Geek offers. Scott attributes his success to keeping things fairly basic so that people who don’t speak IT can understand the big picture. He finds that educating customers about the products and services they offer, and allowing them to make an informed decision on their own, is significantly more effective than pushing products just to make a sale. Taking on an advisory role rather than a traditional sales approach empowers the customer, and ultimately leads to more closed deals.